Etat Pur
Etat Pur is born from a paradox. The modern cosmetics industry has developed with an excess of products and active ingredients, misleading promises, and all-in-one miracle solutions, often leaving us disappointed and without a truly effective answer.
Dermatology teaches that it is not necessary - and even harmful - to apply an active ingredient to the skin unless necessary. Each action leads to a reaction, likely to lead to uncontrolled effects.
To avoid over-treating your skin, Etat Pur started with an idea that is both simple and revolutionary: separating the active ingredients from everyday skin care products to give your skin exactly what it needs. Nothing more, nothing less.
Pure Skincare: Containing no active ingredients, these biomimetic skincare are designed to get back to basics: to cleanse and hydrate the skin daily. A routine that accompanies, strengthens and restores the skin's biological balance overtime.
Pure Actives: For targeted treatment of skin issues only when the skin needs it. Each active is selected based on the action sought after. Concentrated in scientifically more effective doses, they are used only where and when necessary.
Brand’s Products
ETAT PUR Hyaluronic Acid 1.5% Serum
First time use this brand and to my surprise, this serum is very hydrating. Applied my toner and serum, and my face very hydrating. The next day my face st...
ETAT PUR Hyaluronic Acid 1.5% Serum
First time use this brand and to my surprise, this serum is very hydrating. Applied my toner and serum, and my face very hydrating. The next day my face st...
ETAT PUR Niacinamide 5% Serum
I love this product! It truly live up to it's name of targeting uneven skin complexion. I find my skin smoother and less dull after 14 days. I believe my c...
ETAT PUR Niacinamide 5% Serum
I love this product! It truly live up to it's name of targeting uneven skin complexion. I find my skin smoother and less dull after 14 days. I believe my c...
ETAT PUR Retinol 0.3% Serum
I did not know retinol is an oil based serum before using. I am not a fan of oil based products as my skin is oily. I am glad the product only needs 4 drop...
ETAT PUR Retinol 0.3% Serum
I did not know retinol is an oil based serum before using. I am not a fan of oil based products as my skin is oily. I am glad the product only needs 4 drop...
ETAT PUR Salicylic Acid 2% Serum
Gentle exfoliation, did not try out my skin and cleared up my blackheads. The packaging is interesting and hygienic
ETAT PUR Salicylic Acid 2% Serum
Gentle exfoliation, did not try out my skin and cleared up my blackheads. The packaging is interesting and hygienic
ETAT PUR Salicylic Acid 2% Serum
Gentle exfoliation, cleared up my blackheads and did not dry out my face. The packaging is interesting and hygienic
ETAT PUR Salicylic Acid 2% Serum
Gentle exfoliation, cleared up my blackheads and did not dry out my face. The packaging is interesting and hygienic
ETAT PUR Vitamin C 10% Serum
Used it every day for a week and although there aren’t any large visible changes yet, the formula is good and is suitable for my skin. Will continue to mon...
ETAT PUR Vitamin C 10% Serum
Used it every day for a week and although there aren’t any large visible changes yet, the formula is good and is suitable for my skin. Will continue to mon...
ETAT PUR Niacinamide 5% Serum
My acne-prone and sensitive skin hasn't had any problems so far. It's feeling more hydrated and looks brighter after just a week!
ETAT PUR Niacinamide 5% Serum
My acne-prone and sensitive skin hasn't had any problems so far. It's feeling more hydrated and looks brighter after just a week!
ETAT PUR Niacinamide 5% Serum
No trouble for my acne-prone, sensitive skin so far. It's more hydrated and looks brighter after just a week!
ETAT PUR Niacinamide 5% Serum
No trouble for my acne-prone, sensitive skin so far. It's more hydrated and looks brighter after just a week!
ETAT PUR Vitamin C 10% Serum
This vitamin c serum is thicker than most vitamin c serums I have used, it feels more like a face oil than serum. One good thing about this serum is that i...
ETAT PUR Vitamin C 10% Serum
This vitamin c serum is thicker than most vitamin c serums I have used, it feels more like a face oil than serum. One good thing about this serum is that i...
ETAT PUR Vitamin C 10% Serum
The formula itself is lightweight, so combination/oily to breakout-prone people, this might just be your thing. There’s just something so comforting about ...
ETAT PUR Vitamin C 10% Serum
The formula itself is lightweight, so combination/oily to breakout-prone people, this might just be your thing. There’s just something so comforting about ...
ETAT PUR Retinol 0.3% Serum
ETAT PUR Retinol helped me even out my face by reducing the acne and redness on my face! My face had some acne and a lot of bumps/redness previously, but a...
ETAT PUR Retinol 0.3% Serum
ETAT PUR Retinol helped me even out my face by reducing the acne and redness on my face! My face had some acne and a lot of bumps/redness previously, but a...
ETAT PUR Hyaluronic Acid 1.5% Serum
I have been using Active Pure Hyaluronic Acid for 4 weeks now, long enough to observe a definite improvement in my ageing skin! Glad that I brought it alon...
ETAT PUR Hyaluronic Acid 1.5% Serum
I have been using Active Pure Hyaluronic Acid for 4 weeks now, long enough to observe a definite improvement in my ageing skin! Glad that I brought it alon...
ETAT PUR Niacinamide 5% Serum
I love the packaging. Simple and nice. The product itself is a bit drying for my face but it does help to reduce the black spots/pimple scar on my face.
ETAT PUR Niacinamide 5% Serum
I love the packaging. Simple and nice. The product itself is a bit drying for my face but it does help to reduce the black spots/pimple scar on my face.
ETAT PUR Vitamin C 10% Serum
Not really a good experience as it is too oily and sticky to be a serum. More like a face oil instead. Not really suitable for my skin as it doesn't get ab...
ETAT PUR Vitamin C 10% Serum
Not really a good experience as it is too oily and sticky to be a serum. More like a face oil instead. Not really suitable for my skin as it doesn't get ab...
ETAT PUR Hyaluronic Acid 1.5% Serum
Texture is good, however application not the best as the opening of the tube is quite small. Overall i love this product, complements well with my other sk...
ETAT PUR Hyaluronic Acid 1.5% Serum
Texture is good, however application not the best as the opening of the tube is quite small. Overall i love this product, complements well with my other sk...
ETAT PUR Retinol 0.3% Serum
I tried this serum for 10consecutive days and i can see my skin became firmer and brighter. Its light weight , easily absorbs on the skin
ETAT PUR Retinol 0.3% Serum
I tried this serum for 10consecutive days and i can see my skin became firmer and brighter. Its light weight , easily absorbs on the skin
ETAT PUR Niacinamide 5% Serum
I love serum. It makes skin fairer . Good product
ETAT PUR Niacinamide 5% Serum
The product does not have strong smell which is good.The product leave my skin to be moist and feels fresh.Overall my skill feels fairer and softer.
ETAT PUR Niacinamide 5% Serum
The product does not have strong smell which is good.The product leave my skin to be moist and feels fresh.Overall my skill feels fairer and softer.
ETAT PUR Niacinamide 5% Serum
I love this product! It truly live up to it's name of targeting uneven skin complexion. I find my skin smoother and less dull after 14 days. I believe my c...
ETAT PUR Niacinamide 5% Serum
I love this product! It truly live up to it's name of targeting uneven skin complexion. I find my skin smoother and less dull after 14 days. I believe my c...
ETAT PUR Salicylic Acid 2% Serum
Gentle exfoliation, did not try out my skin and cleared up my blackheads. The packaging is interesting and hygienic
ETAT PUR Salicylic Acid 2% Serum
Gentle exfoliation, did not try out my skin and cleared up my blackheads. The packaging is interesting and hygienic
ETAT PUR Vitamin C 10% Serum
The formula itself is lightweight, so combination/oily to breakout-prone people, this might just be your thing. There’s just something so comforting about ...
ETAT PUR Vitamin C 10% Serum
The formula itself is lightweight, so combination/oily to breakout-prone people, this might just be your thing. There’s just something so comforting about ...
ETAT PUR Niacinamide 5% Serum
The product does not have strong smell which is good.The product leave my skin to be moist and feels fresh.Overall my skill feels fairer and softer.
ETAT PUR Niacinamide 5% Serum
The product does not have strong smell which is good.The product leave my skin to be moist and feels fresh.Overall my skill feels fairer and softer.
ETAT PUR Salicylic Acid 2% Serum
No irritation or flaking or peeling from using this. May not be strong enough for very oily skin. Interesting package though.
ETAT PUR Salicylic Acid 2% Serum
No irritation or flaking or peeling from using this. May not be strong enough for very oily skin. Interesting package though.
ETAT PUR Niacinamide 5% Serum
If you’re looking for a "Targets uneven shin tone" of face serum, ETAT PUR NIACINAMIDE 5% SERUM is one you must try! I love everything of this product. It...
ETAT PUR Niacinamide 5% Serum
If you’re looking for a "Targets uneven shin tone" of face serum, ETAT PUR NIACINAMIDE 5% SERUM is one you must try! I love everything of this product. It...
ETAT PUR Niacinamide 5% Serum
Once I received the serum, I did a patch test and I am surprised that the product works well on my skin! It's been weeks and my uneven skin tone is not tha...
ETAT PUR Niacinamide 5% Serum
Once I received the serum, I did a patch test and I am surprised that the product works well on my skin! It's been weeks and my uneven skin tone is not tha...
ETAT PUR Niacinamide 5% Serum
This amazing serum does lighten my dark spots and scars. It aborbs into skin almost instantly. I didn't use on my whole face as my skin is hyper allergy an...
ETAT PUR Niacinamide 5% Serum
This amazing serum does lighten my dark spots and scars. It aborbs into skin almost instantly. I didn't use on my whole face as my skin is hyper allergy an...
ETAT PUR Niacinamide 5% Serum
I am prone to acne leaving my face with darkspot and pores.i tried tons of darkspot removal,and cream in an attempt to minimise it.using this ETAT PUR seru...
ETAT PUR Niacinamide 5% Serum
I am prone to acne leaving my face with darkspot and pores.i tried tons of darkspot removal,and cream in an attempt to minimise it.using this ETAT PUR seru...
ETAT PUR Hyaluronic Acid 1.5% Serum
it is very good serum,suitable for myself. The only thing that when pour out is take some times.
ETAT PUR Hyaluronic Acid 1.5% Serum
it is very good serum,suitable for myself. The only thing that when pour out is take some times.
ETAT PUR Hyaluronic Acid 1.5% Serum
Interesting packaging, it keeps the essence clean and it is dispensed drop by drop. I have never seen this type of packaging before. I like it. The essence...
ETAT PUR Hyaluronic Acid 1.5% Serum
Interesting packaging, it keeps the essence clean and it is dispensed drop by drop. I have never seen this type of packaging before. I like it. The essence...
ETAT PUR Hyaluronic Acid 1.5% Serum
This serum has a unique dispensing method instead of the glass doppler type. More hygienic, serum will not be contaminated as it is not exposed. Serum is l...
ETAT PUR Hyaluronic Acid 1.5% Serum
This serum has a unique dispensing method instead of the glass doppler type. More hygienic, serum will not be contaminated as it is not exposed. Serum is l...
ETAT PUR Hyaluronic Acid 1.5% Serum
Much smoother skin, lesser blemishes! Appreciate how even though usage is little 3-4 drops, I’m seeing visibly lesser blemishes and dark spots. Had very dr...
ETAT PUR Hyaluronic Acid 1.5% Serum
Much smoother skin, lesser blemishes! Appreciate how even though usage is little 3-4 drops, I’m seeing visibly lesser blemishes and dark spots. Had very dr...
ETAT PUR Salicylic Acid 2% Serum
I like this product so far ive seen lesser blackheads on my skin, I think after constant of using my blackhead and pores will minimise. Very satisfied with...
ETAT PUR Salicylic Acid 2% Serum
I like this product so far ive seen lesser blackheads on my skin, I think after constant of using my blackhead and pores will minimise. Very satisfied with...
ETAT PUR Salicylic Acid 2% Serum
So far so good. Able to clear my breakouts pretty quickly
ETAT PUR Salicylic Acid 2% Serum
So far so good. Able to clear my breakouts pretty quickly
ETAT PUR Retinol 0.3% Serum
Unlike some other retinol products, this serum does not irritate my skin. Instead, it absorbs instantly into my skin, and I can significantly observe that ...
ETAT PUR Retinol 0.3% Serum
Unlike some other retinol products, this serum does not irritate my skin. Instead, it absorbs instantly into my skin, and I can significantly observe that ...
ETAT PUR Hyaluronic Acid 1.5% Serum
Having tried this out for over 1.5weeks now, i can honestly feel that my skin is very hydrated and feels plumper. Ive used this twice a day, morning and ni...
ETAT PUR Hyaluronic Acid 1.5% Serum
Having tried this out for over 1.5weeks now, i can honestly feel that my skin is very hydrated and feels plumper. Ive used this twice a day, morning and ni...
ETAT PUR Vitamin C 10% Serum
I've used my fair share of vitamin c serums, however this serum stands out in terms of it's consistency and texture. This serum isn't as watery as most bra...
ETAT PUR Vitamin C 10% Serum
I've used my fair share of vitamin c serums, however this serum stands out in terms of it's consistency and texture. This serum isn't as watery as most bra...
ETAT PUR Hyaluronic Acid 1.5% Serum
The bottle design is weird, the serum very hard to come out. The manual mention to apply 4 drop on face, I can’t feel anything. I applied more than 4 drops...
ETAT PUR Hyaluronic Acid 1.5% Serum
The bottle design is weird, the serum very hard to come out. The manual mention to apply 4 drop on face, I can’t feel anything. I applied more than 4 drops...
ETAT PUR Retinol 0.3% Serum
This retinol serum is abit oily. Doesn’t really like the texture. I would prefer something which is oil free for better absorption. It will smoothen your f...
ETAT PUR Retinol 0.3% Serum
This retinol serum is abit oily. Doesn’t really like the texture. I would prefer something which is oil free for better absorption. It will smoothen your f...
ETAT PUR Vitamin C 10% Serum
Not really a good experience as it is too oily and sticky to be a serum. More like a face oil instead. Not really suitable for my skin as it doesn't get ab...
ETAT PUR Vitamin C 10% Serum
Not really a good experience as it is too oily and sticky to be a serum. More like a face oil instead. Not really suitable for my skin as it doesn't get ab...
ETAT PUR Vitamin C 10% Serum
Used for over a week but I see no difference at all in terms of fixing discoloration / age spots. No real visible difference in my skin brightness either. ...
ETAT PUR Vitamin C 10% Serum
Used for over a week but I see no difference at all in terms of fixing discoloration / age spots. No real visible difference in my skin brightness either. ...
ETAT PUR Vitamin C 10% Serum
It seemed good when i first used it. But subsequent uses made my skin itch and breakout. I had rashes and my whole face was hot. I used it once every 2 day...
ETAT PUR Vitamin C 10% Serum
It seemed good when i first used it. But subsequent uses made my skin itch and breakout. I had rashes and my whole face was hot. I used it once every 2 day...
ETAT PUR Vitamin C 10% Serum
While the product did not irritate my skin as vitamin c products usually do, there was no difference before or after using it for 2 weeks. The texture i...
ETAT PUR Vitamin C 10% Serum
While the product did not irritate my skin as vitamin c products usually do, there was no difference before or after using it for 2 weeks. The texture i...
ETAT PUR Salicylic Acid 2% Serum
No much of a healp to my recent pimples. The applicator is such a hassle to use. Droplets are not cominging put of the small hole.
ETAT PUR Salicylic Acid 2% Serum
No much of a healp to my recent pimples. The applicator is such a hassle to use. Droplets are not cominging put of the small hole.
ETAT PUR Vitamin C 10% Serum
Have been using this product daily for almost 2 weeks now, still unsure about its benefits. Believe there are other cheaper and better alternatives.
ETAT PUR Vitamin C 10% Serum
Have been using this product daily for almost 2 weeks now, still unsure about its benefits. Believe there are other cheaper and better alternatives.
ETAT PUR Niacinamide 5% Serum
Lightweight, non tacky, seems like it is not pore clogging, noticed a slight lightening of dark marks from acne
ETAT PUR Niacinamide 5% Serum
Lightweight, non tacky, seems like it is not pore clogging, noticed a slight lightening of dark marks from acne
ETAT PUR Hyaluronic Acid 1.5% Serum
Sincerely apology on this late review. Product worth trial and the result on my skin feel more fresh pore tightened
ETAT PUR Hyaluronic Acid 1.5% Serum
Sincerely apology on this late review. Product worth trial and the result on my skin feel more fresh pore tightened
ETAT PUR Vitamin C 10% Serum
Good as a vitamin C serum for radiance but didn't see significant improvement for pigmentation/age spots. Texture: Watery type. Easily absorbed Usage...
ETAT PUR Vitamin C 10% Serum
Good as a vitamin C serum for radiance but didn't see significant improvement for pigmentation/age spots. Texture: Watery type. Easily absorbed Usage...
ETAT PUR Vitamin C 10% Serum
The texture is a bit stick. However having a dry skin, the serum feels sting for a while whenver i applied on my face.
ETAT PUR Vitamin C 10% Serum
The texture is a bit stick. However having a dry skin, the serum feels sting for a while whenver i applied on my face.
ETAT PUR Salicylic Acid 2% Serum
got rid of my blackhead on my nose but didnt target much on the pimple , feels lightweight and smooth after using
ETAT PUR Salicylic Acid 2% Serum
got rid of my blackhead on my nose but didnt target much on the pimple , feels lightweight and smooth after using
ETAT PUR Salicylic Acid 2% Serum
Firstly the packaging took a while to understand - at first use it was really difficult to get the product out of the bottle as it is a hard plastic that ...
ETAT PUR Salicylic Acid 2% Serum
Firstly the packaging took a while to understand - at first use it was really difficult to get the product out of the bottle as it is a hard plastic that ...
ETAT PUR Retinol 0.3% Serum
Packaging - is good, nice colour, dropper, bottle has clear instructions and advisory to be used only at night. product texture - oil based, feels oily...
ETAT PUR Retinol 0.3% Serum
Packaging - is good, nice colour, dropper, bottle has clear instructions and advisory to be used only at night. product texture - oil based, feels oily...
ETAT PUR Vitamin C 10% Serum
I am using it for 2 weeks twice a day. Texture wise I am quite okay and like the dewy glow it creates. But as it claims, I didn't see any significant re...
ETAT PUR Vitamin C 10% Serum
I am using it for 2 weeks twice a day. Texture wise I am quite okay and like the dewy glow it creates. But as it claims, I didn't see any significant re...
ETAT PUR Salicylic Acid 2% Serum
I went to google it's price and it isnt super cheap. However, it wasnt the most easy or the most pleasant to use. Didn't really help with my blackheads or ...
ETAT PUR Salicylic Acid 2% Serum
I went to google it's price and it isnt super cheap. However, it wasnt the most easy or the most pleasant to use. Didn't really help with my blackheads or ...
ETAT PUR Vitamin C 10% Serum
Will start off by saying, the duration for testing was too short for me to give a proper review. However, I really like the consistency of the product and ...
ETAT PUR Vitamin C 10% Serum
Will start off by saying, the duration for testing was too short for me to give a proper review. However, I really like the consistency of the product and ...