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From washing liquids to capsules, powder, tablets and sachets, Omo laundry products help tackle tough stains, even at low temperatures.

At Omo, we say that dirt is good!

It might sound unusual for a leading laundry brand, but there’s a good reason for our philosophy. Omo believes that children should feel free to explore, learn and develop – and sometimes getting a few stains along the way is part of that process.

It's how kids learn, express their creativity and even bolster their immune systems. At a time when growing numbers of children are leading sedentary lives, often cocooned in the home, glued to the TV and the web, we're not afraid to celebrate this time-honoured truth.

Also sold as Persil, Skip, Breeze, Ala, Wisk, Surf and Rinso in some parts of the world, Omo’s unique technology gives your family the freedom to get dirty, safe in the knowledge that Omo will remove those awkward stains.


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