Colgate Optic White Purple Toothpaste

4.6 607 reviews 92% recommend this product!
Colgate Optic White Purple Toothpaste

Member reviews | 607

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A game changer toothpaste!
Reviewed: 7 days ago Usage date: May 2026
5/5
Purchased by reviewer
This is hands down one of my best recent finds! After searching everywhere for the best teeth whitening brand, I tried this—and it gives such fast results. Love the instant brightening effect, perfect for a quick confidence boost everyday!

Would recommend !
Perfect for events and travel!
Reviewed: 12 days ago Usage date: May 2026
5/5
Purchased by reviewer
I like buying the smaller variant of this, and it’s become a staple in my kikay and travel kits! If you need whiter teeth for that perfect smile in events and travel photos, this is the secret. The purple stain in the teeth takes some getting used to, but once you’ve figured out how to best rinse this out, it’s smooth sailing from there. Despite the novelty of its whitening effect, it’s still a very good toothpaste overall, but I really don’t want to waste it for everyday use. Save it for special occasions.

Would recommend !
Color corrects my yellowish teeth
Reviewed: 12 days ago Usage date: March 2026
4/5
Purchased by reviewer
I’ve been using Colgate Purple Toothpaste for a while, and honestly, I like how fresh and clean my teeth feel after brushing. The mint flavor is refreshing without being too strong, and I noticed my teeth looked a bit brighter after a few uses, especially after drinking coffee

Would recommend !
Colgate’s Purple Toothpaste
Reviewed: 16 days ago Usage date: March 2026
4/5
Purchased by reviewer
I tried this product out of curiosity, and I’ve been using it whenever I notice yellow stains on my teeth. It helps neutralize and correct yellow tones, leaving my teeth looking noticeably brighter and fresher after use. I just hope they release a minty flavor in the future and improve the formula so it doesn’t dry out easily.

Would recommend !
Bright Smile in Every Brush
Reviewed: 16 days ago Usage date: April 2026
5/5
Purchased by reviewer
Colgate Optic White Purple Toothpaste leaves my teeth feeling clean, fresh, and visibly brighter after every brush. I love the refreshing minty taste and how it helps reduce yellow tones for a more confident smile. It’s now one of my favorite toothpaste products for everyday use!

Would recommend !

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